Course Aim
Target Audience:
- CEO / Founders
- Senior Leadership Team (Operations, Finance, Marketing, Sales, HR, Sustainability, R&D)
- Board Members or Strategic Advisors (if applicable)
Strategic Foundations
- Introduction & Leadership Alignment
- Revisiting Vision & Mission
- External Analysis: Competitors & Market Trends
- Customer Insights & Market Positioning
- Strategic Goals Development
Strategy into Action
- Review & Reflection from Day 1
- Building the Strategic Roadmap
- Resource Planning & Allocation
- Risk Management & Resilience
- Leadership Roles in Execution
- Measurement & Continuous Improvement
- Workshop Conclusion & Commitments
By the end of the course, the senior leadership team will leave with:
- A shared vision and aligned goals.
- A leadership-level strategic roadmap.
- Clear accountability for execution.
- A framework for measuring and adjusting strategy over time.
Programme Information
Study Mode: Virtual via Teams
Duration: 1 days
Time: 9.30am - 4pm
Price: £90
Start Date: 30th October 2026
For further information on this course, contact businesstraining@wcs.ac.uk or call 0141 468 4163.